In collaboration with Product and Digital Interaction Design, our first semester of third year involved us creating an interactive exhibition, using coding technologies and incorporating them into our design backgrounds. 

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Genu Prima aims to highlight the inaccessibility of most luxury travel brands to the every day traveller. The exhibition consisted of a display case of numerous "luxury" products, that would be shut away from buyers as soon as they pick up a ticket to place an order. 

 

The items were displayed in old travel cases, with curtains that were coded to drop when the ticket was removed from the sensor. 

 

The Genu Prima brand makes luxury items inaccessible to everyone, and does not distinguish between class, race or gender, to highlight the global issues of accessibility.